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Shaping the Future of Coaching, Together

Welcome to the Center for the Future of Coaching at the ICF Thought Leadership Institute—your futurist resource for navigating the next era of coaching.

The Future of Coaching is Well-Being

July 2025

Imagine how new coaching approaches can support well-being for individuals, organizations, and the community. 

I have a feeling that

organizations need to stress, and keep stressing on the importance of coaching, rather than just award coaching credits to employees. Do employees feel that they have an issue hence they need to go for coaching? Organizations should also build the trust that the employees will have their full confidentiality and information will not be divulged.

PriyaASingapore
I wonder if

coaches could start using VR for things like leadership simulations or team-building exercises? I read about a tech company in Singapore using VR to train employees. It feels like this could bring a new level of immersion to coaching, especially for skill development.

DeepakIndia
I wonder if

a true coaching culture could take root—becoming a foundational part of organizational life—where every employee and employer feels safe and free to be their authentic selves, respects one another as equal partners, shares a genuine belief in the organization’s core values, vision, and mission, and is supported in pursuing their own unique life purpose.

Akihiko MoritaJapan
I am noticing that

a growing gap between those who actively integrate AI into their daily work and professional practices — coaches, leaders, educators — using it to prepare reports, presentations, analyses, and more… and those who either ignore or reject it.
The difference in how these two groups perceive and engage with the world today — and how they prepare for the future — is striking.
These observations are at the heart of my current doctoral researche
how do do we choose to develop ourselves for the future?

Jihane LabibUnited Arab Emirates
I have a feeling that

the philosophy and practice of coaching—shifting from individual-centered growth to a broader, planet-centered purpose—will evolve toward co-creating a better ecosystem through collaboration between human and AI coaches.

Akihiko MoritaJapan

What’s your hunch about the future of coaching?

We want to hear from you! Tell us your hunch and explore others from around the world.

How to get the most out of our website:

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Learn about futures thinking and how to apply it to coaching

2

Explore emerging trends and tools shaping the future of coaching

3

Share your hunch about the future of coaching and explore other hunches from around the world

Ecosystem-centered Coaching: Futures Thinking for Real-World Impact

In this 4-part series, discover how futures thinking can empower you to navigate the evolving role of coaching within interconnected ecosystems. Through our four-phase framework—Observe, Envision, Anticipate, Act— you will learn how to prepare for the future of ecosystem-centered practices, integrate AI and new technologies, and embrace ethical, holistic approaches that create real-world impact for you, your clients, and your communities.

Apply the futures thinking loop to coaching

Futures Thinking fosters a mindset that embraces change, encourages innovation, and empowers action toward desired futures.

Apply the futures thinking loop to coaching

Futures Thinking fosters a mindset that embraces change, encourages innovation, and empowers action toward desired futures.

Top Articles

Dive into this month’s top trending articles on the future of coaching

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Discover free articles featuring key insights on the future of coaching and its impact in the realms of well-being, work, education, and planetary ecology from worldwide thought leaders.

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