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ICF Annual Futures Report

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I am noticing that

I am noticing more AI coaches and tools mix coaching with advising or consulting. Many coaches already bring expertise from second careers. Maybe the future is a hybrid coach—someone who mentors, trains, and inspires.

Ivy L.United States
I have a feeling that

The future of coaching is twofold: growing, globally relevant, and more needed than ever—yet also called to deeper transformation. It must move beyond technique and root in awareness, ethics, presence, and authentic human connection. Coaching should bridge inner and outer change, AI and human wisdom, performance and wholeness, how things work and why they matter. Coaching must cultivate ethical sensitivity as power, identity, and digital boundaries become more complex and challenges of our time.

Olivera Stanišić VješticaSerbia
I have a feeling that

as the ROI and ROE is evidenced based more organizations will offer coaching to all employees enabling a personalized approach to development. This investment is more than just a perk or a “nice to have” for employees but a strategic move as companies seek to attract and retain the best talent, remain competitive and innovative.

Rosarii MannionIreland {Republic}
I am noticing that

more and more clients want to be told what could be best, mentored towards making decisions and supported as they proceed with major changes. Generational gaps in competencies are real and the current framework will have to evolve as lines are being blurred between coaching, mentorship and consulting. I feel that we’ll soon have to get away from labelling and open the door to agile holistic coaching. Thank you!

DANIEL SIROISCanada
I have a feeling that

Organization will use coaching for mental wellbeing

MalehaKuwait

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Ecosystem-centered Coaching: Futures Thinking for Real-World Impact

In this 4-part series, discover how futures thinking can empower you to navigate the evolving role of coaching within interconnected ecosystems. Through our four-phase framework—Observe, Envision, Anticipate, Act— you will learn how to prepare for the future of ecosystem-centered practices, integrate AI and new technologies, and embrace ethical, holistic approaches that create real-world impact for you, your clients, and your communities.

Apply the futures thinking loop to coaching

Futures Thinking fosters a mindset that embraces change, encourages innovation, and empowers action toward desired futures.

Apply the futures thinking loop to coaching

Futures Thinking fosters a mindset that embraces change, encourages innovation, and empowers action toward desired futures.

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