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Shaping the Future of Coaching, Together

Welcome to the Center for the Future of Coaching at the ICF Thought Leadership Institute—your futurist resource for navigating the next era of coaching.

The Future of Coaching is Well-Being

July 2025

Imagine how new coaching approaches can support well-being for individuals, organizations, and the community. 

I have a feeling that

as soon as a larger player in tech gives ai coaching bots sensors (to see and hear) we will see a dramatic shift in capabilities and adoption. A software/ hardware combination in your device camera linked to the “office suite” you use makes the feature standard and overcomes adoption decisions. Current limitations are due to trying ti force a text interface to do something that was never done by text.

Tony LatimerSingapore
I have a feeling that

The future of coaching is twofold: growing, globally relevant, and more needed than ever—yet also called to deeper transformation. It must move beyond technique and root in awareness, ethics, presence, and authentic human connection. Coaching should bridge inner and outer change, AI and human wisdom, performance and wholeness, how things work and why they matter. Coaching must cultivate ethical sensitivity as power, identity, and digital boundaries become more complex and challenges of our time.

Olivera Stanišić VješticaSerbia
I have a feeling that

self-coaching is about to get a major upgrade. AI won’t replace coaches, but it will become a thinking partner — tracking emotions, spotting patterns, and nudging us toward better decisions. Imagine an AI that asks the right questions, senses stress, and adapts its approach based on how you think and what you feel Add neuroscience, and self-coaching moves beyond reflection to real-time state management. The future? AI as a co-pilot, making self-coaching a daily habit, not an occasional practice.

Sunita GanesanIndia
I have a feeling that

The image asks about the future of coaching.
It is likely related to personal or professional development.
Coaching is a growing field with various applications.
The future may involve more technology and online platforms.
It could also include more specialized coaching services.

Aqib ullahPakistan
I am noticing that

The industry of coaching is expanding still and while this is a great thing, one of the issues that may arise from this trend is incompetence.
I have participated in over 10 coaching courses in the last 24 months, and I notice an open-door policy on two fronts; firstly, anyone can make courses given the perception that the learning is academic. Secondly, there is no check on participants that may come to the industry light-minded and sometime ignorant of the values and responsibilities.

Roberto PARROTTASwitzerland

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Ecosystem-centered Coaching: Futures Thinking for Real-World Impact

In this 4-part series, discover how futures thinking can empower you to navigate the evolving role of coaching within interconnected ecosystems. Through our four-phase framework—Observe, Envision, Anticipate, Act— you will learn how to prepare for the future of ecosystem-centered practices, integrate AI and new technologies, and embrace ethical, holistic approaches that create real-world impact for you, your clients, and your communities.

Apply the futures thinking loop to coaching

Futures Thinking fosters a mindset that embraces change, encourages innovation, and empowers action toward desired futures.

Apply the futures thinking loop to coaching

Futures Thinking fosters a mindset that embraces change, encourages innovation, and empowers action toward desired futures.

Top Articles

Dive into this month’s top trending articles on the future of coaching

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Discover free articles featuring key insights on the future of coaching and its impact in the realms of well-being, work, education, and planetary ecology from worldwide thought leaders.

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