professional coaching will help the world to find the way of shaping a new future, where the climate and the nature reaches balance along side with the behavior of humans around the globe, where most of us are aming for peace and a good life, for ourselves and our beolved ones – and for generations to come. The tools in coaching, and with new techniques, that makes it possible for more people to experience shift after shift within person after person… that might be a start of this journey.

the idea of coaching as a profession will endure. For me, coaching IS a profession in that we have clear, high standards and professional competencies as well as preparation, education and assessment standards, protocols and practices.

a growing gap between those who actively integrate AI into their daily work and professional practices — coaches, leaders, educators — using it to prepare reports, presentations, analyses, and more… and those who either ignore or reject it.
The difference in how these two groups perceive and engage with the world today — and how they prepare for the future — is striking.
These observations are at the heart of my current doctoral researche
how do do we choose to develop ourselves for the future?

The impact of coaching in organizations is greater than what coaches do and what employees receive. It is systematically creating shared ownership and resilience for its people to thrive and sustain productivity in a constantly disruptive world. Coaching is shifting from a skill and behaviour to a habit of thinking.

as the ROI and ROE is evidenced based more organizations will offer coaching to all employees enabling a personalized approach to development. This investment is more than just a perk or a “nice to have” for employees but a strategic move as companies seek to attract and retain the best talent, remain competitive and innovative.