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2026 ICF Coaching Futures Report

Envisioning Coaching's Next Horizon

This report does not predict a single future. Instead, it explores multiple scenarios shaping access to coaching worldwide. Grounded in global insights, foresight methods, and creative storytelling, we invite you to imagine what coaching could become and how today’s actions influence what comes next.

The future is not fixed. Help shape it.

I am noticing that

the picture on this page tells the story. No human to human connection there. I am noticing it is probably too late, technology will prevail. The question is how do we adapt as we become more and more machine like. Technology will use us not vice versa.

Benita Stafford-SmithOman
I wonder if

lawsuits across the United States against Life Coaches like that one in Utah could push the industry toward regulation. It feels like coaches working in areas close to healthcare (like ADHD or wellness coaching) might end up needing licenses, like therapists

MariaUnited States
I have a feeling that

self-coaching is about to get a major upgrade. AI won’t replace coaches, but it will become a thinking partner — tracking emotions, spotting patterns, and nudging us toward better decisions. Imagine an AI that asks the right questions, senses stress, and adapts its approach based on how you think and what you feel Add neuroscience, and self-coaching moves beyond reflection to real-time state management. The future? AI as a co-pilot, making self-coaching a daily habit, not an occasional practice.

Sunita GanesanIndia
I am noticing that

I started using this mindfulness app that links to my smartwatch, and it’s been a game changer for tracking my stress. It made me think, what if coaching uses more of that? A client wearing something that tracks their focus or anxiety during sessions and you could see that data. It feels like it could take coaching to a whole new level to use tech with a personal touch.

AishaUnited Arab Emirates
I have a feeling that

the future of coaching will call us back to deep, soulful human connection — the only force that truly moves us as social beings. We’re drifting away, chasing things, titles, and status symbols, becoming emptier inside, and as we lose connection with ourselves, we also lose depth in how we treat others. In business, this shows up as serious talent, retention, and engagement challenges. Coaching must restore dignity, ethics, and authentic human warmth everywhere.

Naila SelimovićSlovenia

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Ecosystem-centered Coaching: Futures Thinking for Real-World Impact

In this 4-part series, discover how futures thinking can empower you to navigate the evolving role of coaching within interconnected ecosystems. Through our four-phase framework—Observe, Envision, Anticipate, Act— you will learn how to prepare for the future of ecosystem-centered practices, integrate AI and new technologies, and embrace ethical, holistic approaches that create real-world impact for you, your clients, and your communities.

Apply the futures thinking loop to coaching

Futures Thinking fosters a mindset that embraces change, encourages innovation, and empowers action toward desired futures.

Apply the futures thinking loop to coaching

Futures Thinking fosters a mindset that embraces change, encourages innovation, and empowers action toward desired futures.

Top Articles

Dive into this month’s top trending articles on the future of coaching

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